top of page

Quick Tip - Facebook or Instagram: What should you choose for your business?

🧩Most handmade business owners can't decide between the two, however, it isn't that tough to choose.⁠⠀ You should choose your social media platform based on your marketing & branding strategy.⁠⠀ 🎨⁠⠀ In a nutshell - If you have a more "visual" brand, then, go for Instagram but if you are looking to build a more "informative" brand, then, facebook is better suited.⁠⠀ ⁠⠀ 🎯If you are not sure of your strategy yet, then, facebook is a good place to start as FB has more users and the chances of your target audience being on FB are high. FB also has great communities & groups which you can join to promote your brand and it also has great features for small businesses like shop, appointment booking etc.⁠⠀ ⁠⠀ 👉🏻Here's how you can test which platform is suitable for you:⁠⠀ ❶ Choose one of the two as your primary platform and tailor all your content to suit it. So, if Instagram is your primary platform, plan for a visually appealing grid & write your captions accordingly. ⁠⠀ ❷ Automate cross posting from facebook to instagram or vice - versa. Do this to increase your discoverability.⁠⠀ ❸Test which platform gets more engagement / more orders. ⁠⠀ ❹Lastly, do a poll amongst your customers to determine which platform they prefer⁠⠀ ⁠⠀ I hope this helps!!!! If you have any questions do drop me a message.⁠⠀ ⁠⠀ xoxo⁠⠀ Shreya⁠⠀

This post was originally shared on Social media.




New Around Here?

Hi! I'm Shreya

Author of Abundance Workbook & your Abundance Attraction Coach.

I hold space for hundreds of women who want to be extraordinarily successful & become the wealthiest women in their family.

I support women entrepreneurs manifest more success in their business using a powerful combination of mindset reprogramming, energy practices and marketing strategies.

I am self made entrepreneur, army wife living a gypsy life, mommy to a baby girl and 2 dogs.

I believe in living a life in fullness of who I am, experiencing freedom, love, and joy to the fullest.

Wix product images (5)_edited.png

Ways to work with me...

Abundance Attraction Mastery

A 6 week live program for the Abundance Seeker Ready to Manifest More Success, Wealth & Money

Instagram Business Mastery

Unlock the power of Instagram for your business

Morning Abundance Practice

30 Day daily live practice for sub conscious mind re-imprinting & money manifestation


This workbook planner is for you if you feel that your head's all jumbled up and that you want to do so many things but can't find the focus to do so.

Your First Step to Manage a Healthy Business and Personal Life

bottom of page