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Most business owners consider the possibility of participating in the exhibitions that happen around the year to improve their sales and get new customers’ attention. Maybe you are considering it right now but there are just so many factors to consider. But before you start off preparing for that exhibition, have you considered whether the exhibition is right for you at all? Let me help you choose and decide whether you should do it at all. Who does an Exhibition benefit? Any

Making deeper connections with your customers is the basis for all heart-centered businesses. It involves taking things further than usual customer service activities like – answering queries, dispatching orders, troubleshooting etc – it’s about doing small things to make them feel special. Happy customer are the best brand ambassadors and that is priceless! In my years as a small biz owner, I have made lifelong friends with many of my customers. They are not only the best sp

When you’re freelancing, you’re bound to make mistakes. Making mistakes is a part of the learning curve. Sometimes, you make mistakes because of lack of understanding and sometimes, because of being reckless or ignorant. Forget the reason, these mistakes will eventually affect your relationship with your clients, your work and your reputation. Here are the 6 common but important mistakes that you must avoid making at any cost. Mistake no 1 # Not knowing how and how much to ch