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It was Diwali night in 2012
It was my first Diwali after marriage. My husband and I had just wrapped up our celebrations, packed up all the left over mithai and I was ready to go to sleep after a long day!!!
But somehow, I couldn’t sleep and kept tossing and turning.
A voice kept telling me that tonight is an auspicious night if I wanted to launch my handmade bath & body care brand Burst Of Happyness
I got out of bed. Switched on my laptop and starting putting up pictures of my product photos on Facebook!!!
Honestly, I didn’t really have a plan and I put up randomly clicked images.
And I waited a day.
And waited another day.
And waited for a few more days…
But didn’t receive any enquires or orders.
I was quite upset and lost confidence and was sobbing to my mom over the phone.
That evening I received my first order —— From my parents!!!!!
It had a note with said, “consider this as Shagun to get you started”.
That made me laugh..
It also made me feel silly…. How do I react to a “paid” order from my parents.
But, somewhere it also felt good.
I decided to learn about product photography and made a makeshift, judgadu arrangement to take somewhat “decent” product pictures which I posted on Facebook.
And guess what I received 2 orders worth ₹800 that week!!!!
It was bliss!!!
It was the best achievement ever!!!
That money felt more “worth it” than any salary I got..
And that was my motivation to continue…learn new aspects of running a business …. make gradual improvement and very slowly grow my business from zero orders to fulfilling more than hundreds of orders a month!!!
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