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This post is a follow up to the previous post – Freelancing in India 101, Part 1 where we talk about branding, self discipline and the first few steps to take. CREATE YOUR PORTFOLIO As discussed in the previous post, a portfolio is a must. Whether you are a writer, a photographer, or a VA, your portfolio is your key selling point. Think about it – Wouldn’t you rather get your website built from a developer who has a swanky website herself vs someone who “claims” to be web dev

We all know someone who is a freelancer and we cannot help but be in awe of their lifestyle. The flexible hours, the travelling, the freedom; it is all one can dream of. I really think that for us women, freelance work seems like the best suited option given how family responsibilities seem never ending and we are naturally expected to adjust our careers. Also applicable for women like me whose husbands are in a transferable job and we keep hopping from one state to another.

One thing bothers me constantly is seeing women compromise on themselves – whether in terms of their wellbeing or career.  It is women like you and me who find it difficult to re-enter the workforce due to family responsibilities or a long sabbatical on the resume. Whatever be the reason, I understand that it affects your financial freedom and self confidence. So while you are still unable to take up a full time opportunity, here are some options that you can explore from hom

Hi All! Here’s just a quick update – I have created a Facebook group to help Indian Women Entrepreneurs network, support and grow together. You can join us on https://www.facebook.com/groups/114351775786359/ The purpose of the group is to navigate the challenges of entrepreneurship together and learn from each other. I am a ardent believer that women should collaborate not compete – that’s the only way to scale your heart-centric business. Here’s how you can benefit from a ma

Making deeper connections with your customers is the basis for all heart-centered businesses. It involves taking things further than usual customer service activities like – answering queries, dispatching orders, troubleshooting etc – it’s about doing small things to make them feel special. Happy customer are the best brand ambassadors and that is priceless! In my years as a small biz owner, I have made lifelong friends with many of my customers. They are not only the best sp

When you’re freelancing, you’re bound to make mistakes. Making mistakes is a part of the learning curve. Sometimes, you make mistakes because of lack of understanding and sometimes, because of being reckless or ignorant. Forget the reason, these mistakes will eventually affect your relationship with your clients, your work and your reputation. Here are the 6 common but important mistakes that you must avoid making at any cost. Mistake no 1 # Not knowing how and how much to ch

Let me be brutally honest – The market is filled with numerous nameless freelancers who offer the same expertise as you. So, in this sea of freelancers, would you like to become just another nameless freelancer? Or would you want to stand out and distinguish yourself from the rest? There is only one thing that you can do that will make you more noticeable and more desirable to your clients; and that one thing is establishing yourself as a brand. Sometimes, we dive into the se